Whoa. This is an awesome original music video promo for musician Eric Holljes' single "Good in my Hood," directed by Lawrence Chen. It also doubles as one hell of an iPad commerical, making use of cool lighting, some fog, choreography... and Apple's Facetime. Take a look:
Very cool, moody, and kind of creepy, in a good way. It's almost too short! But nicely done. For more from Lawrence Chen, check out his website here.