how to make a movie audience laugh

This is just kind of sad. The trailer for the upcoming horror movie Devil recently started playing at movie theaters. The movie, based on a story by M. Night Shyamalan, is about a group of people trapped in an elevator... and one of them is the devil! Okay, whatever.

This week, a video started circulating, showing the hilarious audience reaction when the words "From the mind of M. Night Shyamalan" hit the screen. As Gawker points out, ten years ago, that phrase actually meant something. Now the audience just groans and laughs: Audience Laughs at Seeing M. Night Shyamalan's Name In Movie Trailer.

Maybe the studio should have thought twice about using Shyamalan's name as a selling point. Unfortunately, Universal got kind of jumpy and got the audience reaction video yanked from YouTube. You can watch the trailer here.

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