"ching chong a-ling long" from the hub

Got this photo passed along to me from Baldwin, who attended San Diego Comic-Con over the weekend and picked up this free fortune cookie from The Hub network's booth. I think it speaks for itself.

Actually, no -- what the hell is this? Am I missing the joke? I have no idea what this means or what it has to do with The Hub's programming, but this looks like some pretty crappy marketing. That's racist!

UPDATE: Heard from reader Katherine, who also picked up one of these fortune cookies from The Hub's cartoon-themed Broken Yolk Cafe near the convention center. Did Alexandra Wallace get a job as a copywriter?

UPDATE: I just heard from Mark Kern, Senior Vice President of Communications at The Hub, who extended an apology and explanation for the fortune cookies.

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