They Call Us Bruce 129: They Call Us Seoul Sausage

Jeff Yang and Phil Yu present an unfiltered conversation about what's happening in Asian America.



What's up, podcast listeners? We've got another episode of our podcast They Call Us Bruce. (Almost) each week, my good friend, writer/columnist Jeff Yang and I host an unfiltered conversation about what's happening in Asian America, with a strong focus on media, entertainment and popular culture.

In this episode, we welcome Ted Kim, Yong Kim and Han Hwang, aka Seoul Sausage Co., fresh from the finale of Food Network's The Great Food Truck Race All Stars. They talk about returning to reality TV, how gamesmanship took the competition to the next level, and the bowl of egg rice that made a grown man cry.

There is a food truck actually called "White Girl Asian Food"

Serving up "deliciousness from all over Asia."



People. Is this a real thing? This can't be real.

White Girl Asian Food appears to be an actual food trailer operating in Austin, Texas. True to its branding and concept, the proprietor is a white girl serving "Asian food." Also known as "Com Bun Yeu" ("Rice Noodle Love" in Vietnamese), they claim to "serve up deliciousness from all over Asia."

You guys, I can't do this today. The oblivious tone-deaf white privilege here is astounding.


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KTOWN Night Market, April 18 & 19

Food, entertainment and more in the heart of Koreatown



Los Angeles, get hungry. On April 18 and 19, come to Koreatown for the Ktown Night Market, featuring over 100 food vendors, including a food truck line-up curated by our boys at Seoul Sausage and live entertainment, including a performance from Parker (aka Dumbfoundead). Watch this video for more information:

Would you eat from a truck called "Cockasian"?

San Antonio food truck banned for racy name



So, um, what do you sell out of this truck? In Texas, a new Asian-fusion food truck has been prohibited from operating in a San Antonio industrial area because of its objectionable name: Cockasian.

San Antonio food truck's 'offensive name' ruffles feathers

CockAsian, owned and operated by chef Candie Yoder, specializes in "Asian Fusion" -- mostly Korean fare, including her most popular dish, Korean Fried Chicken. But the truck's name and branding has apparently ruffled some feathers, and she has been barred from rolling in and setting up shop in Port San Antonio.

It should be noted that Yoder is not Asian. In fact, she claims that the truck's name is a wordy play on the fact that she's a white woman cooking Asian food. Yeah, that's clever.